While the Indian telecom industry is struggling to make profits, Facebook came forward to invested 43,574 Crores in Reliance Jio. Everyone thought that the huge customer base connection might be the reason for the investment but Facebook has a strong plan e-commerce plan.
Reliance launched Jio Mart, an e-commerce platform powered through Whatsapp of Facebook to the Indian market. By 2027, Indian mobile e-commerce is expected to raise abruptly and Facebook is aiming to tap into the market with this early investment. As the shares are all on the downside, Facebook felt that the time is right for the investment to get good share in the business for less cost.
Facebook is known for this sort of steps and the long term vision is the one which makes Facebook stand out of the competitors. After the Covid-19 tension, business in India is expected to raise sharply and e-commerce will take over the traditional market. Facebook made the right investment at the right time in the right market!
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