Naga Chaitanya’s Custody has opened on a disastrous note at the box office. The film is turning out to be a huge disaster in terms of theatrical rights valuation and the actual theatrical returns.
As per the latest reports, the makers of Custody have now signed an early OTT release deal with its official OTT streaming partner Netflix.
As per the updates, Custody will be available for streaming on Netlfix three weeks post its theatrical release. So, it could be streaming on Netflix from the first week of June.
The early OTT release is to cover up the losses from the theatrical disaster. This will help the producers recover at least a small portion of the money that was invested in the film.
Previosuly, Akhil’s Agent also went for early OTT release as it too was disaster at the box office.