Kiran Abbavaram’ Rules Ranjan is set to hit the theatres on October 6. Neha Shetty is playing the female lead while AM Ratnam’s son Krishna directed the movie.
Kiran’s earlier movies didn’t do well at the box office and hence this movie didn’t create much buzz until the song Sammohanuda was out. Needless to say how viral this song along with the crazy hook step became. Youth went crazy with the glamour of Neha Shetty in the song.
With the song becoming viral, the attention towards the movie was quite evident and has created decent enough buzz now. There are thousands of reels on Instagram of this song with the hook step.
Adding to this, US Distributor, Rajesh Kallepalli of Charisma Dreams Entertainment offered Gold Coins to US and India Influencers who does the reels. He announced that he would offer the gold coin to whom the work is good. Initially, the offer was given to US influencers and now extended to Indian influencers too.