A film of Kalki’s scale must be the talk of the town by now as it is release on the 27th of June. But that is not happening with this Prabhas starrer as things aren’t going quite as planned.
As it turns out, Kalki 2898 AD is finding it hard to penetrate into the deeper pockets and is getting confined only to a section of the audience.
The Bujji event last night also was watched only by a small section and this shows a lot about the minimal reach the film is getting outside the target class zone.
The lack of a winning audio album is not working the cause either. All this have together made Kalki a low-buzz film. The promotional material must catch up big time if the film is to work the buzz factor before the release.