Superstar Mahesh Babu’s Sarileru Neekevvaru is one of the most anticipated films in Tollywood. This movie has got the trade and the exhibitors quite excited as various distributors are ready to shell out crores to bag the area wise rights of the films.
According to the reliable sources, Mahesh Babu has touched Rs 100 Crore mark yet again for the fourth time after Spyder, Bharath Ane Nenu, and Maharshi.
Going into the details, the hype surrounding Sarileru Neekevvaru had created a huge demand for its theatrical, satellite, music and digital rights.
We have reportedly heard that the makers have already sealed the deals for all its rights and the movie has fetched a record sum of Rs 100 Crore for its pre-release business.
With the pre-release business touching Rs 100 Crore mark, Mahesh Babu becomes the first-ever Tollywood hero to have registered such numbers for the fourth time.
This film is slated for a grand release on January 11, 2020.