Megastar Chiranjeevi is known for his strategies in the film career. The main difference between a hard worker and a smart worker is the strategy and Chiranjeevi used it well in his career to be the No.1 star in Tollywood.
The same trait is being seen in the current scenario. Addition of some Bollywood related element in his film, is now the strategy or masterplan of Chiranjeevi. In Sye Raa, Chiranjeevi included Amitabh Bachchan in vital role. In the next flick, Chiranjeevi is aiming to rope in Bollywood music directors. “Ajay – Atul” name is being heard in the tinsel town.
By adding a Bollywood element in the flick, it would bring a bit of publicity in the North Indian market. This in turn will give good price tag for North Indian distribution rights and the producers can spend more money on the film. Adding to this, North Indian craze will slowly make Chiranjeevi a popular national star and will make him No.1 in the South. Good strategy and we have wait for some more time to see if this masterplan works.