It is known that AP former Chief Minister Chandra Babu Naidu is operating a large food chain business, ‘Heritage’ through his wife Nara Bhuvaneshwari, which is exclusively known for its top-grade milk. Now, Telangana Minister and TRS’s prominent leader Harish Rao also launched the dairy business in the name of his wife Srinitha Rao on Friday with the brand name of ‘Milchy Milk’.
In contrast, many people started to compare these two and the TDP supporters say that Harish Rao took inspiration from Chandra Babu who has been successfully doing his business for years. However, in detail, the Heritage group will sell not only milk but various other milk products on the lines of Heritage Foods. They have some supermarket stores that are spread all over the state which sell all kinds of food products and essentials of their own brand and promote others too.
But, Harish Rao’s ‘Milchy milk’ is strictly restricted to milk and dairy-based products as of now. Srinitha said that the intention behind their venture is that consumption of more milk and other dairy products would help improve the immunity system in the current coronavirus pandemic. CBN started heritage in 1992 and it has grown exponentially over time and it even funded him in his lows as well.
Now, Harish Rao might have realized that with KTR as the new Chief Minister of the state, he won’t have any political future as he cannot expect more than a cabinet minister post. Of course, there is no way he can make money in politics as long as KCR or KTR is in the hot seat. So, in that way, he might have found inspiration in Naidu to use his brand image in business, as his attempts in politics to prove his mark are failures.