January, particularly during Sankranthi, stands as the prime season for Telugu films globally. This year followed suit with big releases like HanuMan leading the box office, followed by Naa Saami Ranga, and the disappointing Saindhav.
Guntur Karam, despite mixed reviews, fared decently. However, the momentum dwindled post-January with consecutive flops like Game On, Kismat, Yatra 2, and Boot Cut Balaraju.
Even anticipated releases like Ambajipeta Marriage Band and True Lover didn’t meet expectations. Eagle, the month’s major release, faltered after an initial buzz. Telugu-dubbed versions of Captain Miller and Lal Salaam faced similar fates.
All eyes are now on Ooru Peru Bhairavakona, set to release on February 16th, with promising premiere responses and strong advance bookings. Industry insiders hope for a turnaround with its success.