Rajamouli’s son SS Karthikeya set out to be a producer and he has been setting up low-budget content-driven films. He has now acquired the Telugu theatrical rights of recent Malayalam blockbuster Premalu.
Premalu is a Malyalam box office blockbuster which is set in Hyderabad and the film is now set for its Telugu theatrical debut with SS Karthikeya acquiring the Telugu rights.
The Telugu version will be released in theaters on the 8th of March and an official word on the same will be out soon.
The film has trending Malayali beauty Mamitha Baiju in the lead role and it opened to rave reviews from the younger generation of the audience. Can it repeat the success from the Malayalam box office trends to the Telugu market? We have to wait and see. More promotional material for the Telugu version will be out soon.