Usually, remakes are often underwhelming in terms of theatrical business. But that is not the case with Bro and the only reason for the same is the mass image of Pawan Kalyan.
Despite being a remake of a non-commercial film and not having a chartbuster album, Bro has caught the attention of buyers all across.
The film has reportedly done a stunning pre release business of Rs 100 crores. The worldwide theatrical rights of the film are valued at just around Rs 100 crores, say reports.
The film’s Nizam region rights alone are valued at over Rs 30 crores and the rest of the areas were also sold for fancy prices. The film is clearly having a field day when it comes to theatrical business.
Bro is set for release on the 28th of this month and the film is likely to get off to a stellar start at the box office.