Baby’s non-theatrical rights sold for a whopping price

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Baby, the highly anticipated youthful romantic drama, has received an overwhelmingly positive response from both critics and movie lovers. With solid word of mouth propelling its success, the film is expected to achieve remarkable numbers at the box office throughout the weekend.

This movie has also secured lucrative deals for Baby’s non-theatrical rights. Recent updates reveal that Baby’s non-theatrical rights have been sold for an impressive Rs 7.50 crore.

This comprehensive deal encompasses the film’s audio, satellite, and OTT rights. Interestingly, Baby was produced with a total budget of approximately Rs 10 crore. The makers made a strategic decision to self-release the film in key regions like Nizam and Uttarandhra while selling the rights for other areas.

Anand Deverakonda, Vaishnavi Chaitanya, and Viraj Ashwin shine in the lead roles of this enchanting love story, skillfully directed by Sai Rajesh and produced by SKN. Adding further magic to the film is Vijai Bulganin’s soulful soundtrack, which stands out as one of its main highlights.

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