Chandrababu Naidu is not only a powerful politician, but is also a powerful businessman. He established Heritage a few years ago, and made sure that it reached new heights in every aspect, especially in terms of Heritage dairy.
With Chandrababu mostly invested in politics, his daughter-in-law, Nara Brahmani manages the functioning and operation of Heritage. Having graduated in business management from a top university in the USA, she has been able to manage Heritage very well so far.
On the other hand, the political situation in Andhra Pradesh is quite tense right now, with Jagan looking forward to destroying Chandrababu every way he can. Jagan had started this right from the first day he took up responsibilities as the Chief Minister, and even now, he isn’t backing down. Jagan is now looking to destroy Chandrababu in every possible way, check mating him in his business.
The government of Andhra Pradesh, specifically Jagan, is now in talks with Amul, to promote the brand in the state, especially Amul dairy, as a strong competitor to that of Heritage dairy.
Amul is a very well established brand in India, and while it will be no easy task for them to overtake Heritage, with the support of the government, it wouldn’t be so difficult. Half of the battle is won with the government on their side.
Looks like Jagan is hell bent on removing Heritage right from its roots, and make sure that Chandrababu is destroyed in every possible way.