If we look at the vote share in 2019 assembly elections, Janasena is no less than the YSRCP and TDP in many constituencies and of course, they are the main reason for the bumper majority that YCP acquired. Analysts thought that Janasena would get 20 seats in minimum but they have settled with a single seat and there is nothing more humiliating than it.
Very weak cadre and the constant suppression of its voice by the biased media and their own failure to make its ideology and principles to reach the people are said to be the major backlogs for this party. So, Pawan understood that he has to follow some conventional methods to provide his party more voice and as per reports, he took one of the most crucial decisions of his life.
It is being said that Pawan Kalyan is going to establish his own media house along with print media. It is known that the main opposition the state has abundant media support and the ruling party has a very well established media in its favor. So, it seems like Pawan felt that it is necessity to have one for him to stay in the competition and it is a major breakthrough for his party in the present circumstances.
Due to alliance with BJP, he need not worry about the financial elements and Pawan already signed 3 movies which are going to bring him tens of millions within a year. Most importantly, even though Pawan is busy in movies, he can reach the people through this media house and make them realize that he is also present n the actual game as an alternative to the people who are being fed up with these customary revenge politics.