Smashing OTT deal for SSMB28?

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Mahesh Babu and Trivikram are coming together for SSMB28 which is one of the biggest Telugu projects in the making. The latest update pertaining to the project is all over the internet now.

As per the reports, Netflix, which is officially confirmed to be the OTT streaming partner of SSMB28 has shelled out a whopping amount of money for the post theatrical digital streaming rights of the film.

According to a few reports, the OTT rights of SSMB28 were sold for whopping amount of Rs 80 crores, making it one of the costliest acquisitions in the Telugu OTT space.

The film commenced the shoot very recently and the non theatrical rights appear to be in great demand already. This is sure to be one of the biggest projects in Tollywood in terms of pre release business.

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