Brand endorsements help film celebrities mint a lot of money while also strengthening their brand identity. There is no denying that Prabhas is one of the hottest property of India Cinema and brands are always ready to rope him.
After the success of the Baahubali franchise, several brands tried to ink a deal with Prabhas for endorsements, but the actor had not given his nod to any of them.
Now, here is interesting news that the actor had declined a whopping 18 crore worth of brand endorsement during the second part shooting of Baahubali. Prabhas had refused multi-crore endorsement deals to focus on the film. Even director SS Rajamouli had revealed the same in an interview that Prabhas let go of an endorsement as he wanted to concentrate on the film.
One need not especially say that Prabhas is committed to his work. The actor had spent around five years for Baahubali, without signing any film to remain fully dedicated to the Rajamouli directorial.